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Email Link Builder (UTM)

Fill these in to generate a trackable link for Google Analytics. Then copy and paste the result into your email.

Where you want customers to land. Use the full URL starting with https://.

Who is sending the traffic. Example: constantcontact.

The marketing channel type. For normal campaigns, keep this as email.

A name you'll recognize in GA4. Please add no spaces. Example: ez1099_deadline_jan orezw2_new_version_2026.

Optional fields (for advanced tracking)

Use to differentiate multiple links in the same email (e.g. top button vs footer link).

Usually used for paid search keywords; you can ignore this for email.

Generated link

This is what you paste into your email.